When we think of leadership, we often focus on vision, execution, and influence. But there’s a subtler foundation that determines whether a leader can fully step into their potential: their sense of deserving.
If leaders carry limiting beliefs about their worth, it creates an unconscious ceiling. Neuroscience shows that self-referential thought patterns (the brain’s “default mode network”) are shaped by beliefs about worthiness, which in turn affect motivation, confidence, and creativity (Farb et al., 2007).
So how can we, as leaders expand our sense of deserving?
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